Crunchyroll and Paramount Partner on Last Airbender Facebook App

Humberto Saabedra

Last Airbender Facebook Following up on the success of the Gundam Facebook application, Crunchyroll has partnered with Paramount Pictures on the development of a Facebook game tie-in for The Last Airbender film premiering on July 2nd.

The object of the game is to create a Bender with specific element that levels up and gains experience by completing missions and tasks, with the game featuring elements from the forthcoming film.

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Journalist since 2006, initially covering the retail wireless sector before pivoting to anime and manga trade reporting in 2008. Founder and publisher of AnimeNews.biz (2008–2017), followed by a 13-year tenure at Crunchyroll News (2011–2024) and launching K-Comics Beat with Comics Beat in 2024. Now stripping away consumer noise to build independent, data-backed intelligence desks focused on cross-border licensing telemetry, production committee balance sheets, and industrial supply-chain forensics.

Date Updated Category Anime

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