Wal-Mart Launches Family Mobile MVNO with T-Mobile

Humberto Saabedra

Wal-Mart has announced that it will launch a branded MVNO with support from T-Mobile which will be sold under the Wal-Mart Family Mobile brand when the service launches on September 19th.  The service will consist of a $45 family plan with each additional line being $25 per month up to a maximum of 5 lines. 

No credit check will be required and handsets will be branded and locked to the service, with the initial 5 phone selection including the Motorola Cliq XT for $249.99.  Additional services will also be available, such as 1GB of shared data for an additional $40 a month with unused data rolling over to the next month.

Written by

Journalist since 2006, initially covering the retail wireless sector before pivoting to anime and manga trade reporting in 2008. Founder and publisher of AnimeNews.biz (2008–2017), followed by a 13-year tenure at Crunchyroll News (2011–2024) and launching K-Comics Beat with Comics Beat in 2024. Now stripping away consumer noise to build independent, data-backed intelligence desks focused on cross-border licensing telemetry, production committee balance sheets, and industrial supply-chain forensics.

Recent Posts