Microsoft Announces Windows Phone 8 Launch Plans

Humberto Saabedra

Windows Phone 8

This morning in San Francisco, Microsoft detailed in full its retail plans for Windows Phone 8 in the US, including availability information and select pricing details for particular models starting with the Nokia Lumia 920.

The Nokia Lumia 920 features a 1.5GHz Snapdragon S4 processor, 4.5-inch 1280×768 display, and 32GB of storage. The phone has a PureView-branded 8.7-megapixel camera, a 2000mAh battery that gets 9 hours of talk time and can charge wirelessly through an optional wireless charging pad, with a polycarbonate body that comes in six colors with a glossy or matte finish.

The HTC 8X also features a 1.5GHz Snapdragon S4 processor as well as 1GB of RAM and 16GB of internal storage. Its screen measures 4.3 inches at 1280×720 resolution, and an 8-megapixel camera with an f2.0 aperture lens is on its back as the main camera, with a 2.1 megapixel camera on the front. The 8X’s battery is 1800mAh.

Microsoft also debuted the Samsung Ativ S at its Windows Phone 8 launch event. The Ativ S includes a 1.5GHz dual-core processor, 1GB of RAM, either 16 or 32GB of internal storage, a 4.8-inch HD Super AMOLED display, a 2,300mAh battery, and NFC hardware. A different version of the Ativ, named the “Ativ Odyssey”, is due out in December on Verizon as a carrier customized version of the international version.

AT&T is the exclusive carrier for the Lumia 920 and 820 in the US, while the 16GB HTC 8X is set to debut on AT&T and Verizon by Thanksgiving for $199, as is the Lumia 822 on Verizon for $99. T-Mobile will have a Nokia Lumia variant dubbed the Lumia 810 for $99 and the 16GB HTC 8X for $149 by November 14. Microsoft confirmed that AT&T will get the Lumia 820, 920, and HTC 8X in November, but did not set a specific date  All of the aforementioned models will be sold through Microsoft’s retail stores in all announced color variants, though Microsoft has not specified whether it will offer both carrier-subsidized and unlocked models simultaneously in stores and online.

Microsoft also used the event to finally confirmed availability details for its long-awaited Windows Phone 8 SDK and related software tools for independent developers. After months of seemingly non-committal answers on availability, the SDK and tools will be made available starting tomorrow for free. The launch and retail availability will begin this weekend worldwide.

Written by

Journalist since 2006, initially covering the retail wireless sector before pivoting to anime and manga trade reporting in 2008. Founder and publisher of AnimeNews.biz (2008–2017), followed by a 13-year tenure at Crunchyroll News (2011–2024) and launching K-Comics Beat with Comics Beat in 2024. Now stripping away consumer noise to build independent, data-backed intelligence desks focused on cross-border licensing telemetry, production committee balance sheets, and industrial supply-chain forensics.

Recent Posts