AT&T Announces August 23rd Launch Date for Mobile Share Plans (Video)

Humberto Saabedra

Following its initial announcement last month, AT&T has announced that it will launch its Mobile Share Plans later this month on the 23rd. As previously reported, the Mobile Share plans work out as follows:

Mobile share with Unlimited Talk & Text 1GB 4GB 6GB 10GB 15GB 20GB
$40 $70 $90 $120 $160 $200
Each Smartphone + + + + + +
$45 $40 $35 $30 $30 $30
Additional data: $15 per GB

Starting with the 1GB plan which includes unlimited voice and text messaging at $40 a month, an additional smartphone can be added on the account. One caveat with AT&T’s Mobile Share plan is that one smartphone is required on the account in order to obtain the plan starting at $45 for each additional smartphone (which would equal $85 before taxes and fees for the aforementioned plan) and steadily going down the larger the monthly data allotment is per month, up to $200/month for 20GB across a maximum of 10 devices, with devices being further split as follows:

Basic and quick messaging phones Laptops, LaptopConnect cards and Netbooks Tablets and gaming devices
$30 each per month $20 each per month $10 each per month

AT&T will allow switching to the new plans for current customers without needing a contract extension as well as business customers, which would benefit greatly from the new plans. AT&T has also wisely decided not to change its upgrade policy in order to force customers on Mobile Share plans.

AT&T has also posted a video detailing the new plans and how they work along with two new online tools to help new and current customers decide if the plans are suitable for their respective needs.

[AT&T Mobile Share Usage Calculator]

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Journalist since 2006, initially covering the retail wireless sector before pivoting to anime and manga trade reporting in 2008. Founder and publisher of AnimeNews.biz (2008–2017), followed by a 13-year tenure at Crunchyroll News (2011–2024) and launching K-Comics Beat with Comics Beat in 2024. Now stripping away consumer noise to build independent, data-backed intelligence desks focused on cross-border licensing telemetry, production committee balance sheets, and industrial supply-chain forensics.

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