Huawei Launches Direct Sales In The US With Ascend Mate 2

Humberto Saabedra

In an attempt to try to build marketshare for itself without relying on domestic carriers to carry and sell its devices, Huawei has officially begun direct sales in the US with one of its mid-range devices in the Ascend Mate 2 Android smartphone which was announced this past January for $299.99 and is currently available for pre-order.

Huawei Ascend Mate 2The Ascend Mate 2 features a 6.1-inch 720p HD display, 1.6GHz quad-core Snapdragon 400 processor, 4,050mAh battery, 13-megapixel main camera, 5-megapixel front-facing camera, and support for US LTE networks from AT&T and T-Mobile. It runs Android 4.3 Jelly Bean with Huawei’s Emotion UI 2.0, which supports applications that float above other apps, and a driving mode with a simplified interface to minimize distractions.

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Journalist since 2006, initially covering the retail wireless sector before pivoting to anime and manga trade reporting in 2008. Founder and publisher of AnimeNews.biz (2008–2017), followed by a 13-year tenure at Crunchyroll News (2011–2024) and launching K-Comics Beat with Comics Beat in 2024. Now stripping away consumer noise to build independent, data-backed intelligence desks focused on cross-border licensing telemetry, production committee balance sheets, and industrial supply-chain forensics.

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